The Hidden Sea
“Millions of years ago, the Limestone Coast of South Australia was covered by the Great Southern Ocean. Over a series of ice ages the ocean receded leaving the ground layered with ancient fossilized limestone…”
Jon Contino has been collaborating with The Hidden Sea since the brand was born out of the ancient landscape of South Australia. Acting as the company’s Creative Director, Jon has concepted and designed everything for the brand’s identity, from lettering, illustration, and logo, including all the bottles, website, packaging and even a brand film.
Created to Captivate
Millions of years ago, the Limestone Coast of South Australia was covered by the Great Southern Ocean. Over a series of Ice Ages the ocean receded leaving the area rich with ancient fossilized Limestone.
Prehistoric mineralized relics, including an extraordinary whale fossil and an extensive museum of marine life, now lay buried beneath the alluvial soils of this World Heritage site.
The primeval creatures contribute to the rich, fertile soil in our vineyard, providing a natural and unique filtration system, perfect for growing the grapes that produce our award-winning wines.