W3 Awards

We were recently asked to polish up the w3 awards, a sister to the Webbys. The show honours digital excellence worldwide in all forms, and everyone from small shops to agencies to in-house departments gets a chance to shine. Hence our tagline, “Illuminating Brilliance.” The identity system evolved from the humble double forward slash, a staple of URLs and coding hierarchy: a modern monogram or rather “illumogram,” conveying creativity, collaboration & connectivity (the power of three). It launched with this year’s call for entries on May 5th: a virtual fiesta for Cinco de Mayo.


  • AIVA(Academy of Interactive & Visual Arts)


  • Design: Graham Clifford
  • Brand Strategy, Copywriting & UX Design: Erik Attkisson
  • Interactive Design: Ryan Mendes

Project with Graham Clifford

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